Born in Minas Gerais, Brazil circa 2007, ECOW label is the creation of sisters Renata and Silvia Drummond. As they graduated fashion school, they saw a need for a clothing line grounded in sustainability and social responsibility. With designs inspired by the diversity of Brazilian culture, the hand made pieces are created in 100% vegan Brazilian fabrics. ECOW label has won over a cult following in Brazil whose conscious principles align with the brand. After a successful venture into New York Fashion Week, ECOW is making moves to win over conscious consumers internationally – starting with the United States.